In the fast-paced world of Ecommerce, B2B businesses require efficient tools to manage bulk orders, custom pricing, and customer segmentation seamlessly. Shopify merchants looking to expand into wholesale need a reliable app that can streamline these processes without complicating their existing workflows.
All In One Wholesale by DigitalCoo is designed to meet these demands by offering an all-encompassing B2B solution tailored specifically for Shopify stores. In this Wholesale All In One by DigitalCoo review, we will dive deep into the key features of All In One Wholesale, explore its strengths and weaknesses, and suggest the best alternative for your business. By the end, you’ll have a clear understanding of whether this app aligns with your business needs and how it can help you grow your B2B operations effectively.
Key Features of Wholesale All In One by DigitalCoo
This app aims to simplify B2B operations by combining essential features such as tiered pricing, customer group management, order limits, and discount automation into a single platform. Below are key features of Wholesale All In One app to discover.
Custom Pricing and Discount
This Shopify app allows merchants to create multiple wholesale pricing rules tailored to different customer groups, products, collections, or variants. You can set discounts using percentage off, fixed price, or price off methods, enabling flexible pricing strategies.
The app supports tiered or volume pricing (quantity breaks), which incentivizes buyers to purchase larger quantities by offering increasing discounts as order size grows. This feature is essential for B2B businesses aiming to reward bulk purchases and manage pricing dynamically without duplicating products or hiding variants. The pricing updates are near real-time, avoiding long synchronization delays common in other apps.
Wholesale Customer Management and Signup
The app includes a B2B signup form that can be embedded into your Shopify store. This allows potential wholesale customers to register easily. Store owners can choose to approve accounts manually or set automatic approval, giving control over who gains access to wholesale pricing.
Additionally, customer groups can be managed via tags (e.g., Wholesale, VIP), enabling different discount levels and pricing rules based on customer segmentation. This streamlines the onboarding process and ensures only qualified customers receive B2B benefits.
Order Limits and Shipping Management
Wholesale All In One provides tools to set minimum and maximum order limits by quantity, weight, or price, helping merchants enforce purchase thresholds that protect margins and inventory.
The app also offers shipping management features tailored for B2B customers, allowing special shipping rates or restrictions based on customer groups or order details. These controls help balance operational costs with customer expectations and ensure wholesale orders meet business requirements without manual intervention.
Add-On Features: Net Terms, Quick Order Form, and Login to View Prices
Beyond core pricing and customer management, the app includes valuable add-ons such as Net Terms, which allow wholesale customers to pay on agreed credit terms rather than upfront.
The quick order form and re-order form simplify the purchasing process for B2B buyers, enabling fast bulk ordering without navigating the full storefront.
The Login to View Prices feature restricts wholesale pricing visibility only to logged-in B2B customers, maintaining price confidentiality. These add-ons enhance the overall wholesale buying experience and improve operational efficiency.
Unique Function and Integration
Unlike many B2B apps, All In One Wholesale does not duplicate product variants or hide products, which preserves store integrity and SEO.
It supports multiple currencies and allows merchants to set activation and expiry dates for discounts, providing precise control over promotional periods.
The app integrates directly within Shopify’s admin interface and is compatible with the latest Shopify themes, ensuring seamless operation without disrupting the store’s design or workflow.
Pricing Plans of Wholesale All In One by DigitalCoo
| Plan Name | Price (USD/month) | Key Features | Free Trial |
| Basic Plan | $24 | – Custom & individual pricing – Discounts for targeted customers – Separate prices for groups – Customizable wholesale signup form – Customer account approval – Manual wholesale orders – Manage discounts for wholesalers | 14-day free trial |
| Professional Plan | $29 | Includes all Basic features plus: – Volume/tiered pricing (quantity breaks) – Minimum/maximum order limits – Manage wholesale shipping | 14-day free trial |
| Business Plan | $39 | Includes all Basic & Professional features plus: – Manage discounts for wholesale & retail – Order-level discounts – Multiple wholesale signup forms | 14-day free trial |
Additional Notes:
- All plans are billed monthly in USD.
- The app integrates directly within Shopify admin and works with the latest Shopify themes.
- Add-ons like Net Terms, Quick Order Form, Bulk Import, and Login to View Prices are available (some may require higher plans or additional fees).
- The app is suitable for businesses that want to manage wholesale pricing, customer groups, and order limits in one place with scalable features depending on plan level.
Pros
Comprehensive and Flexible Wholesale Features
Wholesale All In One Shopify offers a powerful suite of wholesale tools that cover everything from tiered pricing and custom discounts to order limits and customer group management.
Merchants can create multiple pricing rules using percentage, fixed price, or price-off methods for specific products, collections, or entire stores. This flexibility allows businesses to tailor wholesale pricing precisely to their needs without duplicating products or variants, preserving store integrity and SEO.
User-Friendly Interface and Seamless Shopify Integration
Users frequently praise the app’s ease of use and smooth integration with Shopify’s admin panel. It works well with the latest Shopify themes and does not require complicated setups or coding knowledge. Wholesale customers find the shopping and checkout process straightforward, which helps increase wholesale sales and customer satisfaction.
Customer review: “The app has robust features, is easy to use, and understand. What features are lacking are covered by tech support.We asked if it was possible to modify the login experience and other small details like font size, and the team went ahead and did so, or gave me instructions to complete it myself. Their communication was prompt and consistent, and addressed all of our concerns. I am very happy with their service, and would strongly recommend them to anyone looking for a wholesale app for their store.” – Eco Lighting & Electrical
Cons
Limited Third-Party Integrations
While the app integrates well within Shopify, it has fewer integrations with external tools or platforms compared to some other wholesale apps. This could limit its use for merchants who rely heavily on ERP, CRM, or marketing automation systems.
Occasional Minor Bugs and Performance Issues
Some users have reported small hiccups or bugs, especially during theme updates or complex setups. Although customer support is quick to resolve these issues, occasional disruptions can affect store operations temporarily.
Customization Limitations
While the app offers good customization options, it may not match the depth of customization available in more specialized or premium wholesale solutions. Some merchants might find it less flexible for highly complex workflows or unique business requirements.
Additional Costs for Add-Ons
Certain advanced features, such as Net Terms or Quick Order Forms, come as paid add-ons. This can increase the overall cost if a business needs multiple premium features, which might be a consideration for budget-conscious merchants.
Customer review: “Ever since Shopify updated their interface, the performance and reliability of the app have significantly deteriorated. We’ve encountered consistent issues during checkout, which have not only impacted our sales but have also eroded our customers’ trust. While a ‘temporary fix’ was introduced, it remains flawed: wholesale customers experience erratic price changes if they navigate out of and then back to the checkout. Despite our numerous communications with both Shopify and the app developers, a permanent solution hasn’t been provided. We appreciate the time during which the app served our needs, but I must express my diminished confidence in its current state.” – Middlesex Textiles
B2Bridge – Best Alternative to Wholesale All In One
B2Bridge is a modern, all-in-one B2B wholesale app for Shopify that stands out as an excellent alternative to Wholesale All In One by DigitalCoo. Designed to supercharge Shopify stores for B2B sales, B2Bridge combines wholesale pricing, bulk ordering, custom registration, and flexible payment terms into a single, easy-to-use platform.
Dynamic Wholesale Pricing
One of B2Bridge’s key strengths is its dynamic B2B pricing capabilities. Merchants can set custom prices per variant, apply automated volume discounts, and enforce minimum and maximum order limits.
B2B Registration Form
B2Bridge also excels in wholesale customer management with a fully customizable B2B application form. Merchants can collect detailed business information, manually verify and approve B2B accounts to ensure only qualified customers access B2B pricing.
Net Payment Terms
B2Bridge enables merchants to offer trusted wholesale customers payment options such as Net 15, Net 30, Net 60, or custom terms. This flexibility improves cash flow management and strengthens wholesale relationships by allowing buyers to pay on terms that suit their business cycles.
Quick Order
The app also includes a quick order page designed for fast, efficient bulk purchasing. Wholesale buyers can add multiple products, adjust quantities, and complete checkout quickly, which boosts conversion rates and repeat sales. This feature enhances the overall buying experience, similar to Wholesale All In One’s quick order and re-order forms, but with a clean, modern interface praised by users.
Lock/Hide price
B2Bridge does include a lock/hide price feature designed to restrict price visibility to B2B customers only, enhancing exclusivity and controlling who can see B2B pricing. However, All In One Wholesale currently does not offer a native lock/hide price feature. To hide prices or restrict price visibility on stores using Wholesale – All In One Shopify, merchants typically need to install a separate dedicated app, such as B2Bridge or other Shopify hide price apps.
Proactive B2B Support Team
The B2Bridge support team is known for being highly knowledgeable and proactive, offering hands-on onboarding and personalized assistance with customizations. Early reviews highlight the team’s responsiveness and willingness to tailor the platform to unique business needs, making it a promising choice for merchants seeking a comprehensive B2B solution.
Customer review: “I can’t recommend this app enough! I needed a huge amount of customization to tailor it perfectly to my B2B needs, and the customer support team (especially Viet) went above and beyond to make it happen. They worked tirelessly with me for several weeks, ensuring every detail was implemented, including full localization to fit our market. The app itself is simple to use yet packed with all the essential features we needed for seamless B2B sales. And what truly sets them apart? When something was missing, the team didn’t just say “sorry” – they actually built the feature for us! Incredibly skilled and dedicated developers. If you’re looking for a flexible, powerful, and well-supported B2B solution for Shopify, this is the one. A+ service and an amazing app!” – JuntaDesign
Here is a clear comparison table of B2Bridge and Wholesale All in One by DigitalCoo:
| Feature | B2Bridge | DigitalCoo |
| Custom pricing and discounts | Yes | Yes |
| Order Limits & Pack Sizing | Yes | Yes |
| Wholesale Registration | Yes | Yes |
| Customer Segmentation | Yes | Yes |
| Payment Terms | Yes | Yes (via add-ons) |
| Quick Order / Bulk Ordering | Yes | Yes (via add-ons) |
| Cart and Checkout | Yes | Yes |
| Lock/Hide Price | Yes | No |
| Manual Orders | Yes | Yes |
| Ideal For | Growing B2B stores needing an all-in-one, scalable solution with advanced features | Small to mid-sized merchants wanting modular pricing and wholesale tools at lower cost |
In summary, B2Bridge offers a powerful and flexible alternative to All In One Wholesale, with advanced pricing controls, customizable wholesale onboarding, flexible payment terms, and a user-friendly quick order system – all integrated seamlessly into Shopify. Its free tier and strong support further enhance its appeal for Shopify merchants looking to grow and simplify their wholesale operations.
Conclusion
Wholesale All In One by DigitalCoo is a well-rounded wholesale app for Shopify that excels in simplifying wholesale pricing and customer management. This app is highly recommended for businesses seeking a straightforward, powerful wholesale solution that balances essential features with ease of use and excellent support.
For merchants who require advanced features like native price hiding, multiple signup forms, or dedicated support, exploring alternatives such as B2Bridge.io might be beneficial. The level of support is especially valuable given B2Bridge’s broad feature set and higher price point, helping users maximize the app’s potential and smoothly manage wholesale operations.